Themany facets of globalization – and the innumerable technological, HR, andmarketing strategies that go with that – means that globalization is differentthings to different companies across a wide range of products and services.Outsourcing non-key operations in the interests of efficiency, encouraginglocal talent while building trust where M&As are concerned, and building asolid brand are just some of the ways in which groups approach the prospect ofexpanding their global operations.
Expert View: Jalaj Dani and Niall Bookerexplore the numerous stages and ramifications of globalization, in describingthe progress of their respective institutions from local players toparticipants on a truly international stage, and covering many of the hurdlesthey had to cross in the process of doing so.
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